Digital Advertising

The CDK Digital Agency offers a powerful combination of real experts and industry-leading data, technology, and solutions. Consult with us for all of your digital advertising needs, so you can turn more shoppers into buyers and keep your dealer group in the spotlight.

Our automated BOS technology continuously adjusts your spend across channels in real time, focusing on the ones that are working and maximizing business success.

CDK analysts are dedicated to your account and focused on you, helping your team find success through real insights and strategy. Get hands-on support for targeting, keyword search, ad placement, strategy refinement and more.

There are shoppers, and there are likely buyers. Our technology knows the difference. The CDK Customer Cloud tracks multiple databases to create your likely buyer profile for hyperlocal targeting.

We integrate with Google, Bing and Yahoo! to precision-target your ads to consumers throughout the purchase process, optimized in real time by our proprietary budget optimization system (BOS).

With online video advertising, you can combine the measurement and ad tracking of digital advertising with the visual storytelling power of video. Our offering includes multiple calls to action, click-through to your inventory, premium placements and a creative layer customized to your dealership.

CDK display advertising combines the power of agency-grade creative with data-driven targeting to attract new customers to your website and dealership – delivering high levels of targeted reach through the CDK network of publishers and advertising exchanges.

Our proprietary platform provides VIN-level advertising on Facebook and Instagram and updates an array of dealer branded campaigns each day, as vehicles turn on lot. Clients benefit from measurable engagement including tracking associated vehicle sales back to their investment.